Here you'll find tips on Pinterest marketing, SEO blogging, and behind-the-scenes support for a business that runs sustainably and leaves you present for the life and work that matter most.

A quiet corner of the internet for the female entrepreneur who leans into the softer side of business

the blog

Also known as wifey, Hay, Haleybug, cat mom & Pinterest queen.

I'm HALEY.

Hi, lovely!

Self-proclaimed homebody, slow morning lover, and virtual assistant for women who lean on the softer side of business. Right now I'm cozied up with a cat on my lap, writing about Pinterest marketing, SEO blog writing, and how to run a business without losing your life to it.

If you've been craving more white space in your calendar to slow down and enjoy the little moments, that’s what I’m here for!

Slow down and stay awhile. 

This is where I share what I've learned about building a business that leaves room for the rest of your life.

When I'm not writing here, I'm helping women run calmer businesses behind the scenes. That looks like Pinterest marketing, SEO blog writing, and backend support that keeps things running so you don't have to hold all of it yourself.

get to know me! →

Your ideal clients are already searching for what you know. I'll create or optimize SEO content that brings them to you—so you can focus on running your business.

Blog Writing

Gentle, search-based marketing that keeps working in the background, so the right people keep finding you while you're off living your life.

Pinterest Strategy & Management

WORK with ME

Behind-the-scenes support for the day-to-day admin tasks that keep your business running—so you can clear mental clutter and focus on what matters most.

General Admin Support

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